Turning product concepts into versatile marketing content.
Challenge.
We partnered with the marketing team at SureWerx to help bring their marketing strategies to life across multiple platforms, from brand storytelling to e-commerce and product education. Many of these products are used in active job site environments, which means production must adapt to the realities of filming in working conditions while still delivering clear, compelling visuals that showcase the product’s features and benefits.
Solution.
For the Jackson XS2-500 and Blockhead2 helmets, we produced hero videos in both English and French, along with Amazon cuts and educational product overview videos that highlight each helmet’s unique features. Our team adapted their vision to fit the realities of filming on live job sites, capturing authentic environments while keeping the focus squarely on the product.
Beyond video, we also supported SureWerx’s product marketing with studio photography, completing a two-day shoot with models to highlight items from their Oberon product line. Across all deliverables—from hero videos to e-commerce edits—we ensured the final assets were platform-ready and aligned with the brand’s goals.
Product-Focused Video Suites
Created hero videos, Amazon cuts, and educational product videos to showcase the Jackson XS2-500 and Blockhead2 helmets.
Bilingual Deliverables
We produced hero videos in both English and French to support broader market reach.
Studio Photography Production
We completed a two-day in-studio photoshoot with models to highlight products from the Oberon line.
